Tuesday, April 30, 2019

Understanding and overcoming Database Design conflicts Research Paper

Understanding and overcoming Database Design conflicts - Research Paper ExampleUnderstanding and overcoming Database Design conflictsPeople c each(prenominal) back database public figure is a simple topic, but in actual fact it is a very confused subject. In view of the fact that a correctly planned database arrangement is a design of a company, or a number of things in the actual world. Thus, similar to their physical model equivalents, data models make haste them to obtain responses concerning the information that structure the objects cosmos formed. In addition, queries that require answers decide that which details require being stored competently in the data model. In a relational database data is stored in different tables in place of placing all data in one large table. Moreover, in the relational model, data is typically arranged in tables that encompass the attributes that each record has the similar number of information each welkin holds the similar type of particula rs in all record there is simply single entry for every fact two records cannot hold the similar data the sequence of the records as considerably as palm is not significant.In fulfilling database design objectives we can face a lot of conflicts and issues. The basic aim of this stem is to assess these conflicts and issues and afterward suggest several mitigation policies for such issues. This research will mainly learn three types of goals which can be conflicting to one another and impossible for all companies to solve all three. Database Design Background An perfectly designed database offers the users means of access to the latest, correct data and information. For the reason that an accurate design is necessary in attaining an organizations objectives in functioning with a database, spending the snip necessary to proficiently discover the standards of high-quality design seems sensible. Finally, we are a great deal more hopeful to finish up with a database that convenes o ur requirements as well as is able to simply hold changes or modifications in data. Moreover, in database design process, system developers judge a lot of issues all through the design stage, for instance, how to produce an user-friendly interface, how to effectively normalize the data, and various other issues. However, without an uncertainty, one of the database developers most significant objectives is to tell the correctness of the data (Microsoft Corporation., 2011), (Cgarvey, 2003) and (Hoffer, Prescott, & McFadden, 2007). Technical Description Need of Accuracy for Database Design Correct design is lively to the functions of a dependable and well-organized information structure of a business. At the present the technology of microcomputer is so sophisticated that the influence of a meager design can not humiliate as earlier as in the past though, while the issues come into view they could be rather harsh. The blueprint of a database has to perform by means of the technique data is stored as well as how that data is connected. In addition, the design procedure is carried out besides user decides precisely what information should be stored as well as how it should be taken back. Moreover, the more cautiously we design, the improved the physical database convenes users requirements.

Monday, April 29, 2019

Aristotle Essay Example | Topics and Well Written Essays - 500 words - 4

Aristotle - establish ExampleThe apology that Plato gives may be witnessed as a continuation of Phaedo because here, he defends himself with regard to the charges of him demoralise the young sight with his philosophy and not believing in the gods of the Greek cities. This paper provides an insight into these conversations and their meanings.In Crito, Socrates has been viewed as a very calm individual despite waiting in a prison cell for his own execution. Socrates states that it is only fitting that he be calm in the face of shoemakers last however Crito arrives to help him escape and tells him that it would be unjust if Socrates only gave his life up to his enemies hands. He talks about moral appeals to which Socrates replies by saying that he is a man who is guided by causa and rationality and is not scared about facing death. When it comes to the question of justice, he replies by saying that it would be unjust to carry on with the plan of the escapade and if it is not g ood to do injustice to people then it is not good to do injustice to injustice as well, like an eye for an eye.The Apology is a piece of art which is a charge against Socrates for both not believing in the Gods and sceptical their abilities instead, as well as corrupting the youth with his morals and ethics. He defends himself in the presence of Delphi, the illusionist and he dialogue includes the cross examination that he has with Meletus. The dialogue has been divided into three parts with the head start as the introduction of the charges, the second as the verdict and the final part depicting the sentencing that Socrates faces. However, the Apology is simply an account of philosophy and is not true in nature.Phaedo on the other hand is the last dialogue that Socrates states Socrates argument regarding the intelligences lasting appearance is based only on the probability of the souls continued existence after the death of the body, as per the comment and objection made by Cebe s. He says that since Cebes

Sunday, April 28, 2019

Civil Rights Essay Example | Topics and Well Written Essays - 750 words - 1

cultured Rights - Essay ExampleFollowing knowledge domain War II, a lot much African American and whites combined together to object the prejudice and segregation that existed in the United States society. before World War II, a minor figure of blacks and whites had struggled for bear onity. Nevertheless, with the ending of World War II a significantly prepared Civil Rights Movement was hatched. There were numerous reasons why the Civil Rights Movement came into world at this spot in American history. In their thousands, African Americans served their country both through World War II. They revealed that racial prejudice was not virtually as domineering in European countries want Britain and France. Undoubtedly, many people appreciated the fact that the United States could become a land without traces of racial discrimination. some other principal reason for the development of the Civil Rights Movement towards the end of World War II was the G.I. Bill. To see World War II v eterans completely re-adjust to life after coming back home, the federal organization assisted compensate the fee of college education. A large number of African Americans, reaching their thousands, took advantage of this care and then realized after graduating from college that whites got well-paying jobs. As result, many African Americans found themselves in jobs they could have true without a four-year college degree. Dispassionate that the United States did not justly provide freedom and equality to all its citizens, a lot of African Americans and their white sympathizers formed a lot more planned movement to fulfil equal rights (Murray 50-67). All through the 1950s and the early 1960s, Martin Luther King, Jr., resurfaced as a significant leader of the Civil Rights Movement. For instance, in 955, King assisted in planning the Montgomery Bus Boycott and expected to exterminate segregation in public transportation in Montgomery, Alabama. Further, he next created the Southern Leadership Conference. This union, recognized in 1957, was committed to uniting churches across the South to boycott racial isolation and the need for equal rights in the United States multi-cultured society. King spearheaded this organization for the rest of his life. He called for non-violent protest. King was of the view that American citizens of all races would appear auspiciously on a lobby group that advocates for peace and equality did not come across dissimilarity with violence. Kings nonviolent message appealed to thousands of supporters of all races who decided that racial segregation and inequality against African Americans needed to be abolished. He planed protest meetings, sit-ins, marches and boycotts. King expected that thousands of American Citizens demanding serenely and politely for equivalent rights would rally support to the Civil Rights Movement (Jackson 40-45). Booker T. Washington was brought up in slavery in Virginia, and during the Civil War he worked in a coal mine and analyze at night. At a very young age, Booker. T. discovered the importance of education he to a fault discovered that blacks in the South had very measly power that is, little income, unequal rights, and in infract of the Fifteenth Amendment, were incapable of voting. According to Booker T. he suggested a clause that later came to be cognise as the Atlanta Compromise. It advocated that blacks receive better-paying jobs in

Saturday, April 27, 2019

Advatages of using java programing language Essay

Advatages of using java programing language - Essay ExampleAs such, several computer program languages were genuine around that term. Although burnt umber is similar to C++, it has some gains over C++, such as relief. umber fire pass water large applications for one or more computers and can also be used to create applets, which be useful when it comes to creating Web pages. In fact, java has exceptional opportunities when it comes to the Web development in terms of simplicity of implementation and speed of execution of the final product (Masovic et al., 2012). Java is also free and easy to download from the Internet. It would be real difficult to use Java graves that had great effects on computers (Harold, 1997). The advantages of using Java ar that it is easy to learn, object-oriented and platform-oriented. The first Java design was meant to be easy to use (Masovic et al., 2012). C++ was developed before Java and as such was used as a guide for Java. Although C++ is very similar to Java, improvements were made in the original design. Changes in two lucks, memory tryst and garbage collection, had contributed greatly to present the simplicity of Java design so that users did not need to worry about the memory. former(a) characteristics of Java that led to its simplicity were cross-platform compatibility, no cost, port aptitude, and easy to learn (Pravica, 1999). Also, Java is easy to compile and bring out compared to other programming languages (McKell, 1998). Programmers find that writing Java codes is much easier than other computer languages. For example, many programming experts had realized that shipping C code has, on average, one bug per 55 lines of code (Harold, 1997). Javas grammar is simple but very similar to C+ and C++. This is a great advantage when networking occurs between several computers. It means that different and distinct programs can run at the same time from different computers in order to carry out a task. (Choudhari, 2012) The designers included automatic memory allocation in Java, while in C++ the programmer must allocate the size of the memory. The programmer must also collect the garbage, but in Java the garbage is collected automatically. Java programs can be written once and then run anywhere through the use of an interface (McKell, 1998). The interface is a one class inheritance scheme instead of a multiple inheritance programs that represent the object-oriented program. Object-orientation refers to the ability of a program to simulate real life. The garbage or deleted figures are represented by an icon that mirrors real life usage for financial usage a mortgage can be considered as an object. Java was intentionally designed as an object-oriented program in order to avoid problems that often croak complex when solving inheritance issues in C++. Furthermore, Java allows creation modular programs and reusable code for frequent usage (McKell, 1998). Applets are small modular language appli cations that can be constructed from Java and are mini-applications that allow a viewer to see animations on a Web page. Interactions between a user and a Web page, such as making short calculations or other types of simple tasks, can be accomplished with Applets. JavaBeans is another component that makes programming easier. JavaBeans can string reusable components together with yet a minimum amount of written code (Choudhari, 2012). Java is virtually integrated on or so every operating system and browser because it has platform independence. The Java Virtual Machine (JVM) executes the code of the platform. The JVM is the component that enforces security policies so that boundaries are in place for what Java can and cannot do Java runs on all

Friday, April 26, 2019

Advertising and marketing communications Essay Example | Topics and Well Written Essays - 2500 words

announce and marketing communications - Essay Example marketing communications is traditionally thought of as organizations efforts to promote the services or ingatherings they offer to external clients and customers. The goals of inner marketing argon similar to those of external marketing, to increase visibility and awareness of the services or product available, and increase sales or orders. By increasing knowledge and awareness of the services that a section offers, the department can help to ensure that opportunities are not missed out on overdue to a lack of awareness in other parts of the business. In this paper, we would be discussing on the theories of Advertising and Marketing Communications and creating an advertisement for M.Sc Crop Biotechnology and Entrepreneurship.Marketers have a variety of forwardingal tools at their disposal. To make effective use of them, a company personal selling, advertising, and other promotional activities should form a interconnected pr omotional program within its total marketing plan. However, these activities are fragmented in many firms, with potentially damaging consequences. For example, advertising directors and sales-force managers whitethorn come into conflict over resources, or the sales force may not be adequately informed about the details of a particular sales promotion effort. This wouldnt happen if the elements comprising promotion were part of an integrated marketing communication (IMC) effort, a strategic business work on used to plan, develop, execute, and evaluate orderd communication with an organizations public.IMC begins with a strategic planning effort designed to coordinate promotion with product planning, pricing, and distri only ifion, the other marketing-mix elements. Promotion is influenced, for instance, by how distinctive a product is and whether its planned charge is above or below the competition. A manufacturer or middleman must also carry its promotional links with other firms in the distribution channel. On the other hand, Communication is not a superstar way flow of information. Talking at or to someone does not imply no-hit communication. This only occurs when the receiver actually receives the message that the sender intended to send. Message rejection, misinterpretation and misunderstanding are the opposite of effective communication.To address the various communication models, no simple diagram can take a hop all the nuances and complexities of the communication process. There are many models of communication including single step model, two-step model, bargain communication, multi-step model, Web communication and adoption model. In this paper, we would be creating an advertisement for M.Sc crop biotechnology and entrepreneurship using one of the communication models. We would be using the Mass Communication Model to advertise M.Sc crop biotechnology and entrepreneurship.A single-step communications modelThere are three fundamental elements in communication, the sender (or source), the message and the receiver. This grassroots model assumes that the sender is active, the receiver is inactive or passive and the message is comprehended properly. In candor this is rarely the case. An understanding of the target receiver or audience helps to identify what is important to the audience and how symbols, signs and words are interpreted. The message is dressed up or coded in an appropriate way, sent finished a media channel and, if it gets through all the other noise, finally decoded by the receiver. Guinness advertisements basically ask their target audience to drink Guinness, but

Thursday, April 25, 2019

Manage Performance Management Systems Case Study

Manage Performance Management Systems - Case bring ExampleAs the case study tells us, Samanthas coifance was not satisfactory either due to a shortage in quantity or a lack of quality. The situation for strongly against Samantha and seizing the opportunity, woodpecker shoot her. However this wasnt the best possible process to terminate an employee. pecker should induct prepared Samantha in front of the termination that her performance wasnt up to the mark and she should increase her efficiency to maintain her place in the company. This blackball reinforcement would energise motivated Samantha to work harder and would construct warned her ab away what could happen. This way if her performance would not have increased, her termination would set in as an automatic process sort of than a shock.Appraisal of an employee is not based solely on the output produced by that employee. Other factors such as experience of the employee, go of years served in the company, future value o f the employee to the company all should come into consideration when an employee is being appraised. peter is committing a mistake by only judging the quantity and the quality of the output. There could be a variety of reasons why Samanthas output is not up to the standard. It could be because of the type of work that is male orientated or maybe Samantha is troubled by external sources which affects her performance at work. So therefore Peter should consider factors and analyze how those factors might be affecting Samanthas performance rather than just enumerateing at the result.Another mistake that Peter is committing here is that the decision taken is too abrupt. He should think out the termination process with more detail and information.Another thing that Peter should look into when appraising is to chew the fat other fellow members about the person being appraised. This would help identify the problem areas and also hap a better idea of the employees situation.Q3)As mentio ned earlier, Peter has not analyzed the situation clearly. He should have had prepared a full progress report on Samanthas work since shes been working with the company. Doing this would have attached Peter a clearer picture about Samanthas situation and the reason for her low performance. Peter also should have stipulation a heads-up to Samantha about her possible termination in order to prepare her for her firing. The coming together could have been held in a different manner like a personal meeting rather than just being a performance appraisal to give it a more caring look for Samantha.Not setting up a type for Samantha, Peter has now got himself in a tangle. He wants to fire Samantha but is held back by her tears. The situation calls for a postponement for the immediate termination. Samantha should be given a time of 2 months to perform better than the standard in order to regain losses Peter had to incur because of her inefficiency. During this period Samantha must perfor m better or she will be fired from her current job at the company. Giving a grace period to Samantha will enable her to perform better to save her much needed job and it would also act as a warning and preparatory lesson.Case Study 12.2Q1)Employee evaluation is an assessment of employees based on their personal characteristics and their performance at work. This evaluation needs to be friendly in order for the employees to feel at ease.Chan made sooner a few mistakes in his employee evaluation. First of all Chan is too haughty

How the media portrays African American women and african american Research Paper

How the media portrays African American women and african american families - Research Paper ExampleActu both last(predicate)y, the paradox of women rights can non be regarded as newly appeared. All women from different parts of the planet fought for their rights that should be equal to those gained by men. Of course, there is no need to mention those people who devoted their lives to fighting for the rights of down in the mouth people. It is almost unbelievable that the Declaration of Independence by Thomas Jefferson that claimed for the rights of every citizen to be observed, technically served further the white citizens interests. Thus, being a nation of the nations, the USA turned to be unable to provide all the citizens with equal rights. And since the very start of the US history, black people were fighting at first for their granting immunity and then - for their rights. The attitude and public perception of black women pacify deserves speaking about. Living in a civili zed society, where human rights must be observed and cherished, it is hard to believe that some people still suffer from intolerant treating and consent their right violated. Very few of us really pay our curious attention to the problem of stereotypical depiction of black people by contemporary mass media. Still, it does not mean that such problem doe not exist at all. It is an undeniable fact that every nation, every ethnic group are viewed through the prism of a set of social stereotypes that not always and, frankly speaking, almost never prove to be true. Black women are a particular(a) category which is very often becomes exploited by mass media in its own interests. The question of a famous journalist Jake Snow is very topical and sounds anxious, - Think about how often you see an African-American woman being portrayed on the screen as brave, intelligent, and strong or playing a leadership role?( Snow 2009). Maybe some of us would say we dont have to focus our attention on such trifles and this problem is not very serious, but, nonethe little, it doesnt become less abusive and humiliating. The very fact of arousing this issue is quite outspoken if people talk about that, it core something is not OK here. Lets recollect Mammy from a famous Hollywood moving picture Gone by the Wind. It is almost impossible to forget her awful manners, her constant grumbling and crudeness. though it is hard to disagree that her character was a complete embodiment of positive and life-asserting values, the mass media has caught this stereotypic word-painting immediately and proceeds exploiting it nowadays. Even when we take a look at her we see a big, grueling woman, and that does not correspond to our ideal of beauty. Mammy is an uneducated woman who is loyal to her masters, but still she is a slave. Though slavery has gone long ago, the image of Mammy remained unchanged, and such portraying of the black women, if edit it mildly, lack tactfulness and respect. The s tereotypical woman being portrayed by the media is shallow, weak, unintelligent, and incapable of making decisions on her own, untrustworthy, materialistic, and promiscuous (Snow, 2009). The black women are suppose to be narrow-minded, always unsatisfied with their own lives, they are rarely portrayed as successful business women, learned professors or simply reserved and well-educated genus Phallus of society. Black big mammies are to provide the white people with comfort raise children and take take of them, but they are, as it was

Wednesday, April 24, 2019

Higher Education Essay Example | Topics and Well Written Essays - 1000 words

Higher Education - Essay Exampletransferring knowledge, skills and cultural values to the students, higher(prenominal) cultivation teachers atomic number 18 indirectly keeping young and unemployed individuals off the streets (Stephens & Leach, 1998, p. 203). In general, each of the school teacher(s) have contrastive set of multiple roles which they need to satisfy on a daily basis. Because of their unique function at heart an preparational institution, functionalists may sometimes conclude that the presence of certain school policies and institutions can be impaired for most of the teachers within a given educational institution. As explained by Appelrouth and Edles (2008, p. 386), the occurrence of dysfunctionality is possible because they be functional for a more powerful social group or the social system itself. Functionalists potently suggest that the main function of higher education teachers is to provide better occupational opportunities for the unemployed students i n the long-run. Upon analyzing the functionalist theory of education, it is the students who function as the receiver of the transferred knowledge, skills and cultural values from the school teachers. However, this theory is non relevant when it comes to analyzing the relationship between teachers and students in higher education. Conflict Theory Conflict theory view education as something that reflects other inequalities within a given society (Andersen & Taylor, 2011, p. 348). Because of the presence of racial, class and gender discrimination, not all students are able to receive equal rights to education. Furthermore, conflict perspective in higher education also suggest that the process of tracking down teachers ability to deliver good quality article of faith based on the prescribed school curriculum also contributes to the development of... This essay stresses that based on symbolic interaction theory, social interaction between teachers and students within an educational i nstitution is possible and requirement when it comes to individual and group successes. As compared to functionalist theory, symbolic interaction theory view human beings within a given society as something that is not an established structure but as individuals who are toilsome to meet their life conditions and expectations. Based on the core perspectives in contemporary sociological theory, the concept of a structural functionalism is more on the non-rational collective side whereas the orientation of symbolic interaction theory is more on non-rational and individualistic side. Considering the fact that symbolic interaction theory heavily relies on the actions made by the school teachers and students, this particular theory can be more effective and applicable in equipment casualty of analyzing how the relationship between the school teachers and students in higher education work.This report makes a conclusion that as compared to functionalist and conflict theories, symbolic in teractionism theory is the best applicable theory when it comes to analyzing the relationship between teachers and students in higher education. Unlike the functionalist and conflict theories in sociology, symbolic interactionism theory does not focus on analyzing the structure or functionality or conflicts in a given educational institution but only with regards to how each of the stakeholders who are trying to meet their life conditions and expectations as human beings.

Tuesday, April 23, 2019

Financial management;Mergers and Acquisition Assignment

Financial managementMergers and Acquisition - Assignment ExampleThe major(ip) reason for citizenship change was to reduce the appraise base as it reduced to 26% when both companies piddle. Canada unremarkably has a lower tax rate compared to the United States. This move was marred with controversy as legion(predicate) claimed that was tax inversion and it even attracted the attention of president Obama as it was viewed the countrys economy would suffer. everywhere and above there was no illegality in the relocation hence the company would whoop it up lower tax rates ultimately improved the companys profitability (Shabi, 2012). One of the synergy to be enjoyed by burger king includes revenue synergy. One of the revenue synergy to gain from would be an increase in its grocery share as by acquiring TimHorton the company also acquired its customers. The company would easy penetrate the Canadian market as TimHorton controlled a large stake of the Canadian market. The acquisition w ould result to a combined 18000 restaurants in over 100 countries with total sales amounting to $ 23 billion. Based on burger king would be listed on both the New York stock exchange and Canadian stock exchange. Burger king would also enjoy distribution channels used by TimHorton. Companies buy companies to reach new markets and grow revenues and earnings. A coalesce may expand two companies marketing and distribution, giving them new sales opportunities. A merger erect also improve a companys standing in the investment community bigger firms often concord an easier time raising capital than smaller ones.Burger king would enjoy cost drop-off synergies, which include change magnitude economies of scale. The bigger the company the better the purchasing power as size matters. The increase of size would function to increase in goods sourced from suppliers. Greater quantities would result to increase in discounts offered. This would result in cost reduction and hence increase the o rganisation productivity. Due to acquisition, there would be reduction of staff, as some would have to lay off to cut

Monday, April 22, 2019

Flying Dry - Air Tahoma Fuel Starvation Research Paper

Flying Dry - conduct Tahoma Fuel starvation - Research Paper ExampleOne type of turbine locomotive engine error that may occur is open fire starvation. This type of failure occurred in the August 2004 crash of the Air Tahoma career 185, in which the Convair 580 twin engine turboprop was destroyed on impact only one mile short of the runway, resulting in the end of the first-officer and damage to surrounding property (Aircraft Accident Report). The history and details of the Air Tahoma Flight 185 crash, the cause of the accident, and the relevancy to current base hit issues are each important in learning from this crash and taking protective measures against this type of incident in the future.Air Tahoma, a spin-off from Cool Air, Inc., was a Columbus base father-son operated company that was looking to grow and expand its current fleet of thirteen turboprops. Like many elflike and ambitious companies before them, there is some speculation that in the hurry to expand critical safety checkpoints may have been relaxed. The company had recently contracted with DHL as freight parcel delivery company, and Flight 185 was scheduled for a routine roundtrip flight from Memphis to Cincinnati/Northern Kentucky International Airport when the crash occurred (Pilcher, 2004). The company had forwardly had several run-ins with federal safety inspectors before the crash, as records show, including citations for importanttenance problems three times in the previous four years, including one resulting in a $5000 settlement for problems in providing an airworthy aircraft by the company (Pilcher, 2004).Air Tahoma operated two types of twin turboprop planes, the Convair 240 and the Convair 580 (Pilcher, 2004). Unlike the much larger much larger Boeing 727s, DC-8s and Airbus 300s operated by the main local carrier for DHL at the time, Astar Air Cargo, these are small aircraft capable of holding only 56 passengers, but more commonly used for transport (Frawley, 1998). Thes e aircraft are converted from the original

Sunday, April 21, 2019

What somthing happend to me in childhood that i will never forget Essay

What somthing happend to me in childhood that i will never forget - Essay ExampleAt the time we had cardinal game a Sherlock Holmes mystery game. By modern standards this game would be considered boring, but the seismic disturbance of being able to interact with the computer made it fascinating. Looking back I marvel at how enthralled I became at even some of the smallest features. For instance, Microsoft Office and the ability to type out a Word document I found thrilling. Even more exciting was finally getting the net income established and typing in a few commands. I remember one of the first searches was for NFL play Dan Marino. Pages upon pages of results appeared. The effect was like of walking out of a desert and finally discovering abundant land and wet on the other side. Over the next few months I became increasingly interested in the machine, tuition how to navigate my way around Windows and fix errors that emerged. At the time it felt like just a passing hobby, but now that I look back I recognize this was a result that would profoundly change the way I interacted with the

Saturday, April 20, 2019

Workplace Communication Essay Example | Topics and Well Written Essays - 500 words

Workplace Communication - Essay ExampleThey have communicated their reservation about the O-rings potential for failure but as the disaster would tell, they were not able to send their message across effectively. The engulf motionless commenced leading to the explosion of the Shuttle just seconds after the launch.It became clear that the Challenger Disaster was a communication issue as reported by the findings of Roger Commission, the body that was formed by President Ronald Reagan to canvas the explosion. The result of the investigation showed that the people in the telephone conference from Marshal Space Flight marrow had different understanding of the message that the machinates were trying to convey which is why the Shuttle was still launched despite of the engineers reservation.The Columbia Shuttle flight 107 disaster may have a different occurrence from the Shuttle Challenger but it still ended up in disaster just alike(p) its predecessor. The common culprit is again mi scommunication. Again, the engineers had expressed their reservation about the foam prior to the Columbia launch. exclusively they were not able to communicate its message to the proper authorities effectively so the launch was still commenced ending in the same tragedy.Both the tragic stories of Space Shuttle Challenger and Columbia taught me the greatness of not only communicating my message clearly and completely, but I should also consider if my messages be reaching the intended audience at a right time and opportunity.This story may be funny but sometimes working with senior citizens in the office can have droll implications. I took a summer job before and this is where my experience happened. Our boss can already be considered as a senior citizen but he is still brisk at work. One time, I was asked to write a report for a monthly meeting which I happily obliged. I gathered all my data at the office and told my boss that I will have it done by the weekend and will send

Friday, April 19, 2019

The Instructional Strategy for the Student Essay

The Instructional Strategy for the Student - Essay typefaceThe disability in speech and language slows down his capability to comprehend sounds and language that he is fit to listen (Speech and Language Disorders and Diseases, 2009).I would use visuals and haggling to meet the needs of the speech and language handicapped savant. For instance, if I wanted to teach this student what a house was, I would show him the picture of a house with the word house written under the picture of the house. I would then proceed to agree down the visual of the house to its various components such as the door, windows, walls, floor, etc. each with the respective words under them and show these visuals to the student until he has thoroughly understood them.The speech and language disabled student will have some problems in understanding what he is macrocosm taught with pictures and words. However, he will shortly master the art of identifying the house with the word house beneath the picture. Al though he is speech and language disabled, he is not completely deaf and dumb. He is capable of producing sounds. He is also capable of recognizing the outlines in the pictures being shown to him.The speech and language disabled student will have a problem with different languages. For instance, if I show him the picture of the house with the word house written below the picture in English, he will soon master the English language as well. However, if I used the words in other languages he whitethorn have to be taught all over again. In this case, it will be a challenge like the one experienced by a person learning a new language.The strategy or activity chosen could be challenging because there is no undertake that one strategy could melt down for all the speech and language disabled students. One strategy could work for one student, but for another student, I may have to use another strategy that may be successful only with the second student.

Thursday, April 18, 2019

Crisis Intervention Term Paper Example | Topics and Well Written Essays - 3750 words

Crisis Intervention - Term Paper ExampleResearchers indicated that this brought more jobs than it was intended. For instance, most became homeless, whatsoever were victimized in relation to crime among others. star possible way that has been deemed to help solve the problem is through crisis intervention centers. The proposed study seeks to examine the use of crisis intervention as a deterrent to accession in the state hospital system in order to deliver services in a more cost effective manner to a larger number of people. A quantitative look mode is adopted. Data testament be collected through questionnaires. The selected sample will be from a creation suffering from mental disorders and it will be divided into two groups. Informed consent will be sort after before participants take art I the study. Data will be analyzed using SPSS software. ANOVA with repeated measures will be used in place of bill ANOVA because all psyches in the sample have been measured in two differe nt conditions.One of the most important things done by medical professionals is to help patients get back their initial wellness status or maintaining a status that is stable. However, there are cases where patients are readmitted to healthcare facilities. Research has shown that this is a very costly venture that continues to not only to the government budget but also individual savings ad income. Mental health is a public health issue and the largest single citation of burden of disease in the United Staes of America. To support this fact, research has shown that one in seventeen Americans, which translates to 6.0% of the population suffer from mental illness. Similarly, in any given year, one out of four Americans are diagnosed with a mental illness disorder. This translates to approximately 58 million people.In America, chronically mentally ill individuals not able to function independently have traditionally been cared for in state run psychiatric institutions (Talbott, 2004). This method of

An Introduction to the Cold War Assignment Example | Topics and Well Written Essays - 1000 words

An Introduction to the Cold state of war - Assignment ExampleCountries in Western Europe also had some really dangerous weapons, these weapons include long-range missiles, bombs, guns so on and so forth. The countries did non want to take any risk as they were all recovering from the damage caused by the blurb World War and another war at that time would have literary wiped them off the map.To conclude it is very fair to say that the countries were afraid of all(prenominal) other because they had some really dangerous weapons which were already used in the Second World War, join States, for instance, had Atom Bombs which caused damage beyond repair in Japan.The world got divided into some(prenominal) different separate after the World Wars these World Wars caused damage beyond repair. Cold war began after the end of the Second World War, the Second World War ended in the year 1945, The US and the Soviet marrow were the ones directly involved in the cold war. The cold war was a situation in which countries did not fight directly instead, they choose to fight indirectly with to each one other.Do note that USSR in 1945 was Russia post-1917 and include all the various countries that now exist individually (Ukraine, Georgia etc) but after the war, they were part of this colossal country up until the collapse of the Soviet Union (the other name for the USSR). (What was the Cold War?)The US and the Soviet Union were the strongest countries once the Second World War ended and both wanted to surmount each other. To match each other stride for stride they started fighting indirectly. This indirect war had several repercussions upon the other countries and it also affected the US and the Soviet Union. Weapons werent used in this cold war, quarrel were used as weapons and the main enemies involved in this war consistently tried to make each other look foolish. The leaders involved in the cold war consistently kept ever-changing but the war still continued, this goes to show the desire to dominate each other and most of the wars communicate because of this domination of one country over another.

Wednesday, April 17, 2019

Raylicious Snack Social media Assignment Example | Topics and Well Written Essays - 1000 words

Raylicious bit Social media - Assignment ExampleThe following research paper analyzes the case of the Raylicious Snack Company, a business that does not declare an online selling campaign besides its website. The paper argues for why a business should adopt an online presence while also improving its present website. It looks at the merit of pursue in much(prenominal) a campaign and how it go forth help achieve its business objective of doing things unspoilt and becoming a leading snack retailer in the United States. It also looks at how those strategies forget enable the familiarity to attract a different customer base.The advent and convergence of technology have reduced communication and the cost of doing business. Such technology includes the use of the internet that has reduced the barriers between businesses and their customers. Therefore, it calls for the company to devote its time in creating a possible online marketing campaign that includes having a presence on Twi tter, Instagram and Facebook among other social media websites (Norton 6). It is obvious that social networks and media affect our lives in all and every possible aspect. For example, they allot in spreading ideas, product marketing and promotion and brand visibility among others. Building an online presence and marketing strategy is an imperative move by any business that wishes to stay competitive while victimisation technology to deliver products and services to its customers. The prospect of social media and having an online marketing campaign for the family owned business will avail access to the mass market, and it will enable the business to undertake a personalized near towards product marketing. The fact that it is flexible and does not cost much to implement should particularly appeal to such small and medium sized business such as Raylicious. Therefore, the business should not be leftover behind and implement the approach because of its benefits.Thus far, an online ma rketing campaign involves the

Tuesday, April 16, 2019

Water Pollution in China Essay Example for Free

weewee contaminant in chinawargon EssayRiver like blood in Roxian, Guangxi About unrivaled third of the industrial gaga irrigate and more than 90 part of house cloaca in chinawargon is released into rivers and lakes without being treated. Nearly 80 percent of chinas cities (278 of them) baffle no sewage treatment facilities and few suck in plans to build any and underground pee supplies in 90 percent of the cites are contaminated. wet supply shortages and pissing defilement in mainland china are such a business that the World Bank warns of catastrophic consequences for future generations. Half of chinas population lacks safe inebriation irrigate.Nearly dickens thirds of mainland Chinas rural populationmore than 500 bingle thousand million plentyuse peeing contaminated by human and industrial spoil. In summer of 2011, the China establishment reported 43 percent of state-monito loss rivers are so polluted, theyre unsuitable for human contact. By one prognosticate one sextupletth of Chinas population is threatened by seriously polluted water. genius study effectuate that eight of 10 Chinese coastal cities discharge excessive amounts of sewage and pollutants into the ocean, a lot full coastal resorts and sea farming areas.Water defilement is especi exclusivelyy bad on the coastal manufacturing belt. Despite the closure of thousands of news report mills, breweries, chemical factories and other potential roots of contamination, the water quality along a third of the waterway f eachs far below even the modest standards that the government requires. Most of Chinas rural areas have no system in place to treat waste water. A study by Chinas Environmental Protection Agency in February 2010 say that water befoulment levels were double what the government p rubicundicted them to be mainly be event uncouth waste was ignored.Chinas s first pollution census in 2010 revea lead farm fertilizer was a bigger source of water contaminat ion than factory effluent. water pollution by Caijing Water pollutionca apply primarily by industrial waste, chemical fertilizers and raw sewage accounts for half of the $69 billion that the Chinese economy loses to pollution all(prenominal) year. About 11. 7 million pounds of organic pollutants are emitted into Chinese waters very day, compared to 5. 5 in the United States, 3. 4 in Japan, 2. 3 in Germany, 3. 2 in India, and 0. in South Africa. Water consumed by stack in China contains dangerous levels of arsenic, fluorine and sulfates. An estimated 980 million of Chinas 1. 3 billion people wassail water every day that is partly polluted. More than 600 million Chinese pledge water contaminated with human or animal wastes and 20 million people drink well water contaminated with noble levels of radiation. A large number of arsenic-tainted water have been discovered. Chinas high order of liver, stomach and esophageal crabmeat have been linked to water pollution.In many cases fa ctories fouling critical water sources are making goods consumed by people in the U. S. and Europe. Problems created by Chinas water pollution are not just confined to China either. Water pollution and garbage produced in China floats bulge out its rivers to the sea and is carried by prevailing winds and currents to Japan and South Korea. Water pollution and shortages are a more serious problem in northern China than grey China. The percentage of water considered unfit for human consumption is 45 percent in northern China, compared to 10 percent in southern China. both(prenominal) 80 percent of the rivers in the northern province of Shanxi have been rated unfit for human contact. A poll conducted by the Pew Research Center out front the 2008 Olympics found that 68 percent of the Chinese interviewed said they were concerned about water pollution. Effects of Water defilement in China Waters that used to team with tip and welcome swimmers now have assume and foam at the top and g ive morose bad smells. Canals are frequently covered layers of aimless gimcrack, with the deposits particularly thick on the banks. Most of it is plastic containers in a variety of sun-bleached colors.Deformities in tilt such as one or no eyes and misshapen skele lashings and a decreasing total of rare wild Chinese sturgeon in the Yangtze has been blamed on a paint chemical astray used in Chinese industry. China is the largest polluter of the Pacific Ocean. Offshore dead zones oxygen-starved areas in the sea that are virtually devoid off life are not only found in shallow water but also in deep water. They are mainly created by agricultural fiddle-offnamely fertilizerand reach their peak in the summer. In the spring fresh water creates a barricade layer, cutting off the salt water below from the oxygen in the air.Warm water and fertilizers cause algae blossomings. Dead algae sinks to the bottom and is decomposed by bacteria, depleting oxygen in deep water. Water Pollutio n and health and Protests Nearly two thirds of Chinas rural populationmore than 500 million peopleuse water contaminated by human and industrial waste. Accordingly it is not all that surprising that gastrointestinal potentiometercer is now the number one killer in the countryside, More than one hundred thirty residents of two villages in Guangxi land in southern China were poisoned by arsenic-contaminated water.Arsenic showed up in their urine. The source is believed to be waste from a closelippedby metallurgy factory. In August 2009, a thousand villagers collect outside a government office in Zhentouu townsfolkship in Hunan Province to protests a the carriage of the Xiange Chemical factory, which villagers say has polluted water used to irrigate rice and vegetables and caused at least two deaths in the area. Sources of Water Pollution Major polluters include chemical factories, drug manufactures, fertilizer makers, tanneries, paper mills.In October 2009, Greenpeace identifi ed quint industrial facilities in southern Chinas drop curtain River delta that were dumping vicious metals and chemicalssuch as beryllium, manganese, nonylphenol and tetrabromobisphenol into water used by local residents for drinking. The group found the toxins in pipes that led from the facilities. In February 2008 the Fuan textile factory, a multimillion dollar operation in Guangdong Province that produces enormous quantities of T-shirts and other change state for export, was shut shoot down for dumping waste from dyes into the Maozhou River and tour the water red.It sour out the factory produced 47,000 tons of waste a day and could only process 20,000 tons with the rest being dumped into the river. It latter gently reopened in a new location. Polluted Chinese Rivers and Lakes China has some of the worlds worst water pollution. all told of Chinas lakes and rivers are polluted to some degree. According to a Chinese government report, 70 percent of rivers, lakes and waterwa ys are seriously polluted, many so seriously they have no look for, and 78 percent of the water from Chinas rivers is not fit for human consumption.In a middle class development near Nanjing call Straford a polluted river has buried underground in giant pipe while a new nonfunctional river, rally a lake, has been built above it. According to one government survey, 436 of Chinas 532 rivers are polluted, with more than half of them too polluted to serve as sources of drinking water, and 13 of 15 sectors of Chinas heptad largest rivers are seriously polluted. The most polluted rivers are in the east and south close to the major(ip) population centers with the pollution getting worse the further downstream one goes.In some cases each city along a river dumps pollutants outside their city limits, creating increasingly more pollution for the cities down stream. Chinese environmentalist Ma Jun said, Whats not receiving attention is the destruction of the river ecosystem, which I think ordain have long-tern effects on our water resources. Many rivers are filled with garbage, heavy metals and factory chemicals. Suzhou brook in Shanghai stinks of human waste and effluence from pig farms. There have been devastating weight kills caused by the release of chemicals into the Haozhongou River in Anhui province and Min Jiang River in Sichuan Province.The Huai lessens through with(predicate) densely populated tilth between the Yellow and Yangtze Rivers. Bottlenecks and elevation changes make the river both prone to flooding and collecting pollutants. Half the checkpoints along the Huai River in central and eastern China revealed pollution levels of cross off 5 or worse, with pollutants detected in ground water 300 meters below the river. The Huai river in Anhui province is so polluted all the fish have died and people have to drink bottled water to avoid getting sick. Some places have water that is too toxic to touch and leaves behind scum when it is boiled.Here, cr ops have been destroyed by irrigation water from the river fish farms have been wiped out and fishermen have lost their livelihoods. The South-North Water Transfer Projectwhich will travel through the Huai basinis likely to deliver water that is dangerously polluted. The Qingshui River, a tributary of the Huai whose names means stimulate water, has turned black with trails of yellow foam from pollution from small mines that have opened up to pair the demand for milligram, molybdenum and vanadium used in the booming steel industry.River samples indicate unhealthy levels of magnesium and chromium. The vanadium refineries foul the water and produce smokes that deposits a yellowing powder on teh countryside. The Liao River is also a mess. Gains make with new water treatment facilities have been canceled out by higher than ever levels of industrial pollution. In May 2007, 11 companies along the Songhua River, including local food companies, were ordered to shut down because of the hea vily-polluted water they dumped into the river. A survey found that 80 percent exceeded pollution discharge limits. nonpareil company turned off pollution control devices and dumped sewage directly into the river. In certify 2008 contamination of the Dongjing River with ammonia, nitrogen and metal-cleaning chemicals turned the water red and foamy and forced authorities to cut water supplies for at least 200,000 people in Hubei Province in central China. Cancer Villages and Polluted Waterways in China According to the World Bank, 60,000 people die each year from diarrhea, bladder and stomach cancer and other diseases directly caused by water-borne pollution. A study by the WHO came with a much higher figure.Cancer village is a term used to describe villages or towns where cancer rates have risen dramatically because of pollution. There are said to be around 100 cancer villages along the Huai River and its tributaries in Henan Province, especially on the Shaying River. Death rates on Huai River are 30 percent higher than the national average. In 1995, the government declared that water from a Huai tributary was undrinkable and the water supply for 1 million people was cut off. The war machine had to truck in water for a month until 1,111 paper mills and 413 other industrial plants on the river were shut down.In the village of Huangmengyingwhere a once-clear stream is now colorish black from factory wastescancer accounted for 11 of the 17 deaths in 2003. Both the river and well water in the villagethe main source of drinking waterhave an acrid smell and taste produced by pollutants dumped upstream by tanneries, paper mills, a huge MSG plant, and other factories. Cancer had been rare when the stream was clear. Tuanjieku is town six kilometers northwest of Xian that quiet down uses an ancient system of moats to irrigate its crops.The moats unfortunately dont drain so well and are now badly contaminated by household discharges and industrial waste. Visitors to the town are often overwhelmed by the rotten egg smell and feel faint after five minutes of airing in the air. Vegetables produced in the fields are discolored and sometimes black. Residents suffer from abnormally high cancer rates. One third of peasants in the village Badbui are mentally ill or seriously ill. Women report high numbers of miscarriages and many people die in middle age. The culprit is believed to be drinking water drawn from the Yellow River downstream from a fertilizer plant.The waters around siamese connectionzhou in Zhejiang, the home of Hisun Pharmaceutical, one of Chinas largest drug makers, are so contaminated with sludge and chemicals that fishermen complain their hands and legs run short ulcerated, and in extreme cases need amputation. Studies have show that people who live around the city have high cancer and birth defect rates. Polluted Yangtze, Pearl and Yellow Rivers Chinas three great riversthe Yangtze, Pearl and Yellow Riverare so filthy that it is d angerous to swim or eat fish caught in them. Parts of the Pearl River in Guangzhou are so thick, dark and soupy it looks like one could walk crossways it.In recent days pollution has become a problem on the Yellow River. By one count 4,000 of Chinas 20,000 petrochemical factories are on the Yellow River and a third of all fish species found in the Yellow River have become extinct because of dams, falling water levels, pollution and over fishing. More than 80 percent of the Hai-Huaih Yellow river basin is chronically polluted. In October 2006, a one kilometer section of the Yellow River turned red in the city of Lanzhou in Gansu Province as result of a red and smelly discharge from a sewage pipe.In December 2005, six tons of diesel oil leaked into a tributary of the Yellow River from a pipe that cracked because of freezing conditions. It produced a 40 mile long slick. Sixty-three water pumps had to be shut down, including some in Jinan, the capital of Shandong Province. The Yangtz e River is polluted with 40 million tons of industrial and sewage waste. Half of Chinas 20,000 petrochemical factories lie on its banks. About 40 percent of all waste water produced in Chinaabout 25 billion tonsflows into the Yangtze, of which only about 20 percent is treated beforehand.The pollution has taken its toll on aquatic life. Fish catches from the river declined from 427,000 tons in the 1950s to 100,000 tons in the 1990s. The Yangtze is in danger of becoming a dead river unable to sustain marine life or providing drinking water. According to report by the Chinese Academy of Sciences released in April 2007 the Yangtze is seriously and largely irreversibly polluted. More than 600 kilometers of its length and almost 30 percent of its major tributaries are in critical condition.Sections of the venerable Canal that have water deep enough to accommodate boats are often filled with trash sewage and oil licks. Chemical waste and fertilizer and pesticide run-off empties into the c anal. The water is mostly brownish green. People who drink it often get diarrhea and break out in rashes. Polluted Lakes, Canals and Coastal Areas in China Dead fish in Hangzhou syndicate Studies have showed that the quality of coastal waters are deteriorating quick as a result of land-based pollution.The study found that 8. 3 billion tons of sewage was released in Guangdong Provinces coastal waters in 2006, 60 percent more than five years earlier. Altogether 12. million tons of polluted material was dumped in waters off the southern province. Some lakes are in equally bad shape. Chinas great lakesthe siamese connection, Chao and Dianchihave water that is rated Grade V, the most degraded level. It is unfit for drinking or for agricultural or industrial use. Describing Chinas fifth-biggest lake a seawall Street Journal reporter wrote The slow, hot days of summer are here, and sun-fed algae is starting to clog up the milky surface of Chao Lake.Soon a living scum will carpet a spo tlight the size of New York City. It will quickly blacken and rotThe smell is so abominable you can not describe it. Canals, See Changzhou, Places Apple Accused of Making a River Runs Black In March 2012, Peter metalworker wrote in The Times, Beyond the brick cottages of Tongxin runs Lou Xia Bang, once the soul of the farming village and a river where, until the digital revolution, children swam and mothers washed rice. Today it flows black a chemical mess heavy with the stench of Chinas high-tech industry the hidden companion of the worlds most famous electronics brands and a creator the world gets its gadgets on the cheap.Source Peter Smith, The Times, March 9, 2012 The article then goes on to describe how the town of Tongxin was being affected by chemical waste from local factories that, as well as turning the river black, has caused a phenomenal increase in cancer rates in Tongxin (according to research by five Chinese non-governmental organisations). The factories have grow n up in the last few years and make overlap boards, touch screens and the casings of smartphones, laptops and tablet computers. As usual in these cases, Apple as mentioned although the evidence appears to be a microscopic sketchy as to whether these factories are actually players in the Apple supply chain. Source Spendmatter UK/Europe blog Smith wrote in the Times Workers at the Kaedar factory, five metres from a kindergarten where children have complained of dizziness and nausea, have secretly corroborate that products had left the factory bearing the Apple trademark. Red Tides, Salt Tides and algae Bloom in China algae blooms, or eutrophication, in lakes are caused by too much nutrients in the water.They turn lakes green and suffocate fish by depleting the oxygen. They are often caused by human and animal waste and run off of chemical fertilizers. Similar conditions create red tides in the sea. The government estimates that $240 million worth of impose on _or_ oppress and economic loses was caused by 45 major red tides between 1997 and 1999. Describing a red tide near the town of Aotoum that left the seas blanketed with dead fish and fishermen badly in debt, a fisherman told the Los Angeles Times, The sea turned dark, like tea.If you talk to the fishermen around here, theyll all break into tears. In some places the Chinese have well-tried to minimize the damage caused by algae blooms by pumping oxygen into the water and containing the blooms by adding clay which acts as a magnet for algae. A lack funds keeps China from tackling the problem using more naturalized means. A severe drought in 2006, caused large amounts of seawater to flow upstream on the Xinjiang River in southern China. In Macau salinity levels in the river jumped to almost three time above the World Health Organization standards.To combat the problem water was diverted into it from the Beijiang River in Guangdong. Water Bodies Struck by Algae Blooms in China Red tides have increase d in their numbers and severity in coastal areas of China, particularly in Bohai Bay off eastern China, the East China Sea and the South China Sea. Large red tides have occurred around the Zhoushan Islands near Shanghai. In May and June 2004, two huge red tides, covering a total area size of 1. 3 million soccer fields, developed in Bohai Bay.One occurred near the mouth of the Yellow River and affected an area of 1,850 square kilometers. Another struck near the port city of Tianjin and covered nearly 3,200 square kilometers. It was blamed on the dumping of large amounts of waste water and sewage into the bay and rivers leading into the bay. In June 2007, coastal waters off the booming industrial town of Shenzhen were hit by one the biggest ever red tides. It produced a 50 square kilometer slick and was caused by pollution and persisted because of a lack of rain.There were large algae blooms in freshwater lakes throughout China in 2007. Some were blamed on pollution. Others were blame d on drought. In Jiangsu Province the water level in one lake dropped to its lowest level in 50 years and became inundate with blue-green algae that produced smelly, undrinkable water. Lake Tai Pollution Lake Tai is often choked with industrial waste from factories producing paper, film and dyes, urban sewage and agricultural run-off. It sometimes is covered with green algae as a result of nitrogen and phosphate pollution.Locals complain of polluted irrigation water that causes their skin to peal, dyes that turn the water red and fumes that sting their eyes. Dams built for flood control and irrigation have prevented Lake Tais from flushing out pesticides and fertilizers that flow into it. Particularly damaging are phosphates which suck out life-sustaining oxygen. Starting in the 1980s a number of chemical factories were built on its shores. As of the late 1990s there were 2,800 chemical factories around the lake, some of which released their waste directly into the lake in the midd le of the night to avoid detection.Lake Tai Algae Blooms Algae bloom in Lake Tai In the summer of 2007, large algae blooms covered parts of Lake Tai and Lake Chao, Chinas third and fifth largest freshwater lakes, making the water undrinkable and producing a terrible stench. Two million of residents of Wuxi, who normally rely on water from the Lake Tai for drinking water, couldnt bathe or wash dishes and hoarded bottled water that rose in price from $1 a bottle to $6 a bottle. Some turned on their taps only to have sludge emerge.The bloom on Lake Tai lasted for six days until it was flushed out by rain and water diverted from the Yangtze River. The bloom on Lake Chao did not threaten water supplies. Reporting from Zhoutie, near Lake Tai, William Wan wrote in Washington Post, You smell the lake before you see it, an overwhelming stench like rotten eggs mixed with manure. The visuals are just as bad, the shore caked with toxic blue-green algae.Farther out, where the algae is more dilut ed but equally provide by pollution, it swirls with the currents, a vast network of green tendrils across the surface of Tai Lake. Source William Wan, Washington Post, October 29, 2010 much(prenominal) pollution problems are now widespread in China after three decades of unbridled economic growth. But whats surprising about Tai Lake is the money and attention thats been spent on the problem and how little either has accomplished. Some of the countrys highest-ranking leaders, including Premier Wen Jiabao, have declared it a national priority. Millions of dollars have been poured into the cleanup. And yet, the lake is still a mess.The water remains undrinkable, the fish nearly gone, the fetid smell lingering over villages. Ibid At Tai Lake, part of the problem is that the same industrial factories poisoning the water also transformed the land into an economic powerhouse. Shutting them down, local leaders say, would destroy the economy overnight. In fact, many of the factories shut down during the 2007 scandal have since reopened under different names, environmentalists say. Ibid Tai Lake is the embodiment of Chinas losing fight against pollution. This summer, the government said that, notwithstanding stricter rules, pollution is rising again across the country in key categories such as emissions of second dioxide, which causes acid rain.Just months before, the government had revealed that water pollution was more than twice as severe as previous official figures had shown. Ibid The algae bloom on Lake Tai was caused by toxic cyanobacteria, commonly called pond scum. It turned much of the lake florescent green and produced a terrible stench that could be smelled miles away from the lake. The Lake Tai bloom became a symbol of Chinas lack of environmental regulations. Afterwards a high-level clash on the lakes future was convened, with Beijing closing down hundreds of chemical factories and promising to spend $14. 4 billion to clean up the lake.

Monday, April 15, 2019

Residential car Essay Example for Free

Residential car EssayIn this denomination we will talk of Residential billing as a system of c are cooking in the Ireland. We will in each case discuss how the intervention may be of support to clients and the distinct theoretical approaches used. We will list the pros and cons of residential bursting charge and discuss the differences between the Private, Public and Voluntary spheres. Although it is gener eithery in the best interest of the kidskin for him or her to be brought up by their own family, it is not forever and a day possible as a childs welfare and safety is paramount to their wellbeing. Residential billing is described as care for children who can no longer be cared for by their family in their own lieu. This may besides overtake in the case of a child who has been abandoned or orphaned. Where parents are unable to cope callable to illness or other problems they may agree to their children being taken into the care of the wellness usefulness Exec utive (HSE.ie). Residential care refers to care that can be provided in a home (for children in the care of the HSE) staffed by lot Staff. The home or centre is referred to as a childrens residential centre. Residential care may be provided in a HSE have a bun in the oven childrens residential centres. Care may also be provided by voluntary organizations on a not for bring in al-Qaeda. In recent years, organizations also provide residential care for young people on a for profit basis.Under the Child Care Act 1991 residential centres have to be registered and inspected by health boards. perfumes managed directly by the HSE are inspected by the Social Services Inspectorate (SSI) and those centres in the voluntary sector and contracted to the HSE are inspected by nominated appropriate somebodyal. The recent development of the private sector provision of residential centres follows the similar registration and inspection requirements of the voluntary sector. (Lecture notes) The pu rpose of residential care is to provide a safe, nurturing environment for individual children and young people who cannot live at home or in an alternate(a) family environment. It aims to meet in a planned way the physical, educational, emotional, spiritual, health and social needs of each(prenominal) child. This may let in working with a young persons Social actor and other professionals to restore a young person for a favored return home, working with a young persons Social Worker and other professionals to prepare a young person for a successful transition to an agreed placement of choice, working with a young persons Social Worker and other professionals to prepare a young person for asuccessful transition to independent / support living (Institute of Child Protection Studies) There are many different ways in which residential care can support a child in care.Keyworking is the provision of individualised care for each young person through a named member of the centres staff team. While a primordialworker is not only responsible for the care of the young person it is their responsibility to co-ordinate and correspond that the team focus is on progressing the young persons care plan and the young persons life in the centre. It is also of import that the welfare and best interests of resident young people are of paramount consideration in all aspects of the care provided and that the young people in care are provided with an opportunity to feel safe, secure and protect from harm in an environment where they can be sure their primary needs will be met. Childcare act 1991 offers many approaches to meeting the needs of children and their families. Examples of these approaches accept emergency care, assessment, short and long boundary care, respite care also to provide families in difficulty (Child Care Regulations 1996). There are some(prenominal) different theoretical approaches used in residential care. A therapeutic intervention is an intentional interaction(s) or typesetters case(s) which is expected to contribute to a positive outcome for a child or young person, which is selected on the basis of his/her identied needs, and which is underpinned by an informed understanding of the potential impact and value of the interaction/event involved (Best Practice Guidelines) Attachment theory is an extremely important example.Where children who are placed in the child welfare system have not experienced a secure base with their primary carers it is all important(p) that social care practitioners aim to form this quality of relationship with them which is what is meant by the provision of a insurgent chance secure base. A secure base is a relationship within which a child or youth feels safe, nourished both physically and emotionally, where s/he is comforted when distressed, tranquillise when frightened. Aristotle argued that happiness for humans is not possible in the absence of reciprocal, affective relationships or friendshi ps (Sherman 1991). Such relationships for children are only possible in the context of satisfactory attachments which provide for them a secure base from which to seek their environment (Bowlby 1988). Attachment theory emphasises that continuity and sensitive responses to youth in care are key features of the environment of care-giving (Rutter O Connor 1999). Due to persistent relationship problems and patterns, care staff offering a rock-steady relationship may not be enough.There may be a need to actively identify abusive relating and encourage and model alternatives. Important principles are modelling rewards rather than punishments and natural consequences and systematically applied limits (Morton et al., 1999, p. 57). Social learning theory together with trauma and non-violence theory can form the basis of models which see the whole environment as a therapeutic agent (Abramovitz Bloom, 2003). A social care worker needs to have a variety of skills and qualities when working i n a residential home with vulnerable clients. The care worker needs to be open minded and non-judgemental, a correct listener, patient, be able to work as part of a team, be understanding and must be ductile and be able to work under pressure or adapt to any changes quickly. Like every situation or care setting there are always pros and cons. The pros of residential care include Residential Care is seen as a secure environment.Children get to build relationships with othersRegulated by HSE to ensure the best possible care and services are given Activities are arrangedThe childs needs are met and there is consistent care givenThe Cons of a residential care setting include The child may feel neglected or unwanted and see themselves as being institutionalised. ofttimes required to do things at set timesMay not always have a choice who they share rooms with and may not be compatible Limited living space and private spaceA good care provider may not be good at property management and maintenance and vice versa (housingoptions.org.uk)Residential homes are operational under the terzetto sectors which are public, private and voluntary. The public sector is defined as the whole of the activities, organisations, institutions or services, for which the state or its representatives can be regarded as the employer, and whereby the organisation, the goals and the operation thereof are determined by public governance and underpinned by public funding.( www.eurofound.europa.eu) The Private Sector is the part of the economy that is not fully state controlledand is run by individuals or groups of people. In the case of residential homes an example of a private run care home is Daffodil Care services. Although this is a private run service it is still monitored by the Health Service Executive. The final sector is the voluntary sector, which has pioneered the provision of services, with the state becoming involved in a supportive role at a later stage. In many instances volu ntary organisations addition the basic services provided by the state. Depending on the type of activity engaged in, there are different sources of funding for voluntary organisations. These include the European Social Fund and Lottery Funding. The main sources of recurrent capital for the majority of voluntary organisations providing welfare services are health boards. Section 65 of the Health Act, 1953 provides that health authorities may support organisations providing services similar to those of the health authority. (Curry 2003)ConclusionIn conclusion to this assignment we have discussed Residential Care as a whole and shows how theoretical approaches are used and also gives us a clear understanding of the three different sectors. Residential care will always be needed in society to ensure the care for children who may not have any other options or resources available.Reference ListCurry, J (2003). Irish Social Services, 4th ed. Dublin British LibraryBest practice guideline s(2009)best practice guidelines for the use and implementation of therapeutic interventions for children and young people in out of home care online availablehttp//www.caab.ie/Publications/PDFsPublications/Guidance-Documents/CAAB-Best-Prac-Guide-hteraputice-Inter.aspx6th December 2011.Evergreenconsultantsinhumanbehaviouronlinehttp//attachmenttherapy.com/adult.htm6th December 2011.

Sunday, April 14, 2019

Marketing Energy Drinks to Americas Youth Essay Example for Free

market vitality Drinks to Americas Y forthh EssayAs I started collecting information for this paper, I soon realized that the dynamism draw attention is a rattling small (18 portion) jump of the crapulence constancy, unless a very dominant part to say the least. Interestingly, the major fakers in the industry, Monster Energy, wild bull, and Rockstar, put one over in disco biscuittionally veered away from the conventional mediums utilise to promote products. They instead have chosen trade mediums that appeal more(prenominal) to their target markets and the live life on the edge lifestyles that they live. Monster for example, shies away from fate market advertising instead they focus all of their sales efforts and selling muscle on sponsoring fulfil sports athletes, artists and musical, events and tours. All of this ties in with the companys ever soywhereall philosophy that Monster isnt just a beverage, unaccompanied when a lifestyle stigmatise (Landi). Th e key is for us (Monster) to retain what we do best, which is marketing in an unconventional way and keep that feel for the brand, said Rodney Sacks, CEO of Hansen Natural Corp. Monster is all closely action sports, punk rock music, partying, girls, and living life on the edge (Landi).The companies that produce vital force drinks be using the current popularity of action sports such as motocross, skateboarding, BMX, etc. , to showcase their products and to further brand aw beness. Its not coincidental that the demographic that participates in these sports and idolizes its professional athletes be as well as the same demographic that consumes muscularity drinks. Youll divulge very few TV commercials or print ads promoting cipher drinks but when you beat on the ESPN produced X-Games, just approximatelywhat(predicate) every athlete participating is sponsored by departure Bull, Monster, or Rockstar.John Lee, music director of sports marketing for Monster Energy Drink says , We dont do print ads or television. We purely have promoted our brand through athletes and the events that the athletes compete in. With our current generation (Gen Y) of young Ameri sewers being the clams to rightfully grow up with the Web, it is important for marketeers to emb hasten the use of the inter meshing as a vital marketing slit and communication medium (Ness). This group has a lot of lifetime ahead of them and that makes their Lifetime harbor (LTV) high for marketers, says Greg Ness, Chief Strategy Officer, Burst Media.Ness was also quick to point out that, triplesome of current college students spend 10 or more hours online per week and matchless-fifth spend 20 hours or more online. Ness concludes, Their time online exceeds the amount of time they are spending pumping TV or listening to the radio. Monster has recently starting using the internet as a recruiting / marketing tool of sorts when they introduced the Monster ground forces. The Army is a gra ssroots marketing outreach community that also locates up-and-coming athletes seeking sponsorship opportunities (Campanelli).In the past few years, more than 50,000 athletes (recruits) have signed up as members of the Monster Army where more than 1,000 of them are currently sponsored through the program. Its been a very successful program, our Army members are out there spreading the word about our products, telling ten of their friends who in turn tell ten of their friends, its a snowball effect (Lee). In access Monster has also recently announced an exclusive relationship with the Loopd Ne bothrk, a social media platform exclusively for online sports communities. The Loopd Network currently boasts more than cc,000 members worldwide (Campanelli).The history of energy drinks is ofttimes deeper than approximately would imagine. Japan is assign for pioneering the energy drink phenomenon, but the first mass produced energy drink was called Lucozade, and was launched in 1929, in the UK ( look Wikis). It wasnt until trigger-happy Bull, which was first launched in 1987, and introduced the United States to the world of energy drinks a decade later that the energy drink industry really took off (Reuters). Red Bull might have had the first bounteous impact on the market in 1997, but Monster, launched in 2002, by Hansen Natural Corp. has clearly make a strong impression on the market.With its initial market share of 12 percent in 2003, Monster now has a 30 percent hold on the market tour Red Bull maintains 25 percent (Reuters). Past portrayals of energy drinks were for the most part all negative as energy drinks are not regulated by the FDA and most contain titanic amounts of sugar, sodium, and caffeine, among early(a) things. just about brands and flavors have a caffeine content that can range from a modest 50 mg. to an solemn 505 mg. per can (Reissig).For example, an 8. 3 oz. can of Red Bull contains 76 mg. of caffeine which is about twice what a 12 oz.can of Coke contains (LeBlanc). A 16 oz. can of Monster contains about 14 teaspoons of sugar and 200 calories (LeBlanc). So what are all of these negative energy boosting drinks doing to our bodies?A recent study done by Wayne State University in Detroit showed that consumption of energy drinks increased blood pressure and heart rate levels in healthy adults that drank two cans a day (LeBlanc). With all of those negative aspects there must be something technical in energy drinks. in that respect is a long list of beneficial ingredients that can be give in most of the energy drinks on the market today.They include vitamin B-complex, antioxidant vitamins C and E, the amino acid taurine, bee pollen, inositol, glucuronolac feeling, and herbal tea extracts from ginseng, guarana, ginkgo biloba, horny goat weed, milk thistle, yerba mate, damiana, rosemary, skullcap, dull seed, royal jelly, and white exitow, among others (Berry). The overall benefits that energy drinks are said to produce include stress relief, sobering effects, an improved love life, increased stamina, sharper reflexes, heightened alertness, virility, and theyll look sharp your metabolism (Berry). The demographic that energy drink companies are after is rather broad.While their number one consumer fits the description of a young white male person among the ages of 16 to 25, energy drink companies are broadening their marketing horizons and are now looking at men, women, and children between the ages of 12 and 40 (LeBlanc). junior kids see drinking energy drinks as something their parents might disapprove of, says Jim Karwowski of Power Brands. A market that has til now to be fully tapped into is the female consumer. While the number of female consumers has grown 74 percent over the last five years, women are still considered the minority population when it comes to energy drinkers.Almost 20 percent of men say they drink energy drinks while only 10 percent of women say they do (Francella). Ill be using information gathered from a number of different research written document as thoroughly as reports produced from beverage industry insiders to substantiate my take chancesings on the marketing techniques being used to lure Americas youth into becoming loyal consumers. Method During this study I coded 60 magazines. I reviewed issues of Racer X Illustrated and Motocross Action Magazine looking for ads from energy drink companies. My goal was to find print ads directly from the energy drink companies themselves that promoted their product.Once found (if found), I would value what the ad was about and what demographic the ad was targeting. I watched and coded 10 TV commercials (via YouTube) in an attempt to figure out if the messages shown were direct towards a particular market. The only corporate made TV commercials I was able to find were from Red Bull and Rockstar. I found a variety of homemade Monster commercials but none that would have been endorsed by the corporate offi ce. With Red Bull, four of the ads were animated and four were of Red Bull sponsored athletes.The two Rockstar commercials were found around music, one having a more psychedelic look while the other had a guitar player helping a stranded woman. My goal here was to evaluate what the ads were about and what demographic the ads was intended for. I reviewed and coded four web come ins, three from energy drink companies and one from an action sports forward motion company. My design while evaluating these targets was to see what groups of people, whether it was men or women, and what age range was the information intended for. I found a vast amount of information to dissect and code from companies that are within the beverage industry.These are companies that do product reviews, market analysis, and product introductions, among other things. Two common messages that I repeatedly found in these articles revolved around college kids using energy drinks to mix with intoxicant and the overall abuse of energy drinks. My objective here was to get an idea of how many college kids fall into one of these two groups. Although my options were limited due to a lack of documentation from other pedantic researchers, I was able to find, evaluate, and code information from four other academic research papers.I was able to find these documents after an exhaustive search using Lexis Nexis, Psychinfo, and the complaisant Science Citation Index via the Joyner Library. I came across a huge inventory of other academic research papers that were based on standardized subjects, but to gain access to more than the first paragraph I would have had to sign up for subscriptions and pay fees. Im hoping that my frugalness ordain not negatively impact my grade and hope the information that I was able to obtain and evaluate will satisfy the requirements of this paper.While evaluating and coding the different mediums I looked at the overall tone of the material. Was the tone very harsh and bold, which would possibly be directed more towards college aged males? Was the tone very flow hearted and fun which would be more benevolent to a younger population and/or women? Or lastly, did the ad have some sexual overtones and innuendos which could either be directed at young men or women? Results Being a subscriber of Racer X Illustrated and/or Motocross Action Magazine for the last 30 years, I have found that I look at many of the ads in those magazines in a rather numb, non-consuming state of mind.Ive seen the ads so many times that I know all about the companies and their products so I dont pay much attention to them. To my surprise, after looking at 60 different magazines that were printed over a span of five years, I didnt find a single ad that was specifically advertising the actual energy drink. I found a large variety of ads that were promoting energy drink sponsored events, but none for the drinks themselves. The majority of the sponsored events were either motocr oss races, action sports events, or ersatz rock concerts (the Vans Warped Tour) and bands (Linkin Park).If I was to describe the age, sex, and race of the attendees of these events it would probably be predominantly 16 25 year old, white, males. Although I didnt find any product ads in the magazines it was nearly impossible to turn a page and not find pictures of riders or motorcycles that didnt have the name or logotype of an energy drink showing. I matt-up the four animated Red Bull commercials could be sensed as trying to target the very young viewers and the female market as much as anything else. They were light hearted, funny cartoons that werent gargantuan, bold, and overbearing.The four Red Bull commercials featuring their sponsored athletes were very action jammed and intense. They included Robbie Mado Madison jumping his motorcycle onto the roof of a grammatical construction in Las Vegas, B-boy Ronnie freestyle break dancing, bountiful wave surfer Ian Walsh, and stu nt plane pilot Kirby Chambliss. While the animated commercials carried the pitch, Red Bull Gives You Wings, the commercials with the athletes hypothesise with the athlete saying, Welcome to my World, the World of Red Bull. These action driven commercials were in my opinion made for the billing seeking male consumer between the ages of 16 to 25.I also found that Red Bulls marketing plan has the brand pursuing traditional advertising such as TV commercials as its last phase of product market development (Hein). Media is not a tool that we use to plunge the market, says Red Bulls Vice President of Marketing, David Rohdy. The idea is to reinforce, not introduce the brand. Only when a market is deemed mature does the company begin a media push, concluded Rohdy. Red Bull typically creates two new TV spots each year and runs them in their mature markets (Hein).The four web come ins that I reviewed and coded were the corporate web identifys of Red Bull http//www. redbull. com/ , Rock star Energy Drink http//www. rockstar69. com/ , Monster Energy http//www. monsterenergy. com/. In addition to the three top selling energy drink brands I also looked at Alli Sports http//www. allisports. com/ the promoter of some of the biggest action sports series and events in the world. Themes that were consistent with all four of the sites were action, youth, and energy, energy, energy. The Red Bull site was the most clean cut and professional looking site out of the three beverage sites.Im not saying that the Rockstar and Monster sites were cheaply made, or have an unprofessional appearance, but the Red Bull site looks like something you would present to share holders of the company. It has the least amount of boldness of the three beverage sites, but is packed full of well filmed video clips showing off their sponsored athletes. I dont know if the fact that the corporate base for Red Bull is in Austria has anything to do with the web sites optic appeal, but its definitely a d ifferent approach than its competition took.With the look and accessibility of this site and its features I felt like it was geared for an older more mature audience. I didnt see the sight selling the sexual appeal of women as much as I did on the Rockstar site. I calculate Red Bulls site would appeal to both men and women ages 15 to 40. The Rockstar site was definitely the edgiest of the three beverage sites. Just on the home page alone you see ads for coalesce martial arts fights and heavy metal concerts that the brand is sponsoring. If you look further down you can watch a short video clip of five beautiful, big breasted women posing on motorcycles and race cars.Theres also links that talk about the variety of products they offer as well as links to the various music and sports events that they sponsor to include the sponsored bands and athletes that participate in those events. I felt that the Rockstar site was definitely geared for young, white, males, ages 15 to 30. Overall I thought that the site had a very harsh tone to it and women probably wouldnt appreciate it. With a mix of the fighters and rock concert promotions newsflash on the screen a viewer might even feel some rage building inside while viewing the site. The Monster site was all about speed.The home page had a constantly changing look that showcased many Monster sponsored racers. The site overall was neatly laid out. It didnt have as clean and crisp of a look as Red Bull had but it wasnt as busy as the Rockstar site was. The site was easy to navigate and was very appealing to the eye. I feel the overall look of the site and the message that it gives was directed more towards the young, white, male between the ages of 15 and 35. The site is very dark, as the background is black, and has a hardcore feel and tone. I think women might be turned off by that.One feature on the Monster site that is inviting to a broader fan / consumer base is the Monster Army. I think the idea of being a part of something is a selling point for many of todays youth. I think the Monster Army is an appealing environment for both sexes with an age range of 12 to 40. The Alli Sports web site focuses on the promotion of the action sports events that they promote. Although Alli Sports doesnt have direct sponsorship deals with any of the leading energy drink companies, all of the athletes that are sponsored by those companies participate in Alli Sports produced events.The same demographic that participates in BMX, motocross, wakeboarding, skateboarding, and other alternative action sports that Alli promotes also consume energy drinks. I feel the Alli site is geared more towards the fans of action sports which could be male or female between the ages of 12 and 40. Its a very bright web site and has a low key and fun overall tone to it. Both the articles I found from industry insiders as well as the academic research papers that I found voiced similar issues and concerns.One issue of concern and im portance addressed the use of energy drinks by college students. I was insensible of the fact that many energy drinks are on the list of nutritional supplements banned by the NCAA. caffein is a stimulant and college athletes will fail a drug test if the concentration of caffeine in their sample is 15 micrograms per milliliter. That would be the equivalent of slamming five to 10 cups of coffee before a indorse (Moritz). Another concern that researchers have is the increasing number of college students that are consuming alcohol mixed with energy drinks.In the fall of 2006, 4,271 college students from 10 universities in North Carolina were sighted about their consumption of energy drinks, alcohol, and the combination of the two. The results of the survey showed that 697 of the students had consumed one or more energy drinks within the last 30 days, and one-quarter of the students said that they mixed alcohol and energy drinks. Looking at the amount of energy drinks consumed by the two sexes it was discovered that men drank on average 2. 49 energy drinks per month while women drank 1. 22 drinks per month.Students who were young, male, white, intramural athletes, and fraternity members or pledges, were significantly more likely to drink energy drinks that those in other demographics (OBrien, Miller). With college students taking heavier class loads and the ever present concern of ones grades, caffeine abuse has been on the rise on college campuses. There has been an increase in reports of caffeine intoxication from the mass consumption of energy drinks as well as an overall an increase in the number of students that are dealing with caffeine dependence and withdrawal issues (Reissig).The embitter control center in Chicago has handled 265 cases of caffeine abuse involving energy drinks in the last three years. The users average age was under 21 (LeBlanc). Interpretation Based on information I reviewed, I feel that the energy drink industry is very strong and will continue to grow. I think the marketeers of the energy drinks are doing a great job at getting visibility for their products and theyre nidus on a set consumer demographic that has huge spending power. The youth and college students today are good influenced and have a strong influence on the products their peers buy.The studies show that because these energy drink companies are gaining brand loyalty from their consumers at a young age that the odds are in their favor that they will become lifelong consumers. Taking the unconventional route to marketing may or may not be any cheaper than doing normal TV spots that Coke and Pepsi do. Either way, the leaders of the energy drink market are making it work for them. From a financial standpoint, I think the return on investment will come faster in the energy drink industry than it ever has in any other aspect of the beverage industry.Selling 8 oz. cans for over $2 a can is a quick way to make money. Red Bull, Monster, and Rockstar are dominating the energy drink industry when it comes to consumer preference with white males ages 12 to 40, but what about the ladies? The industry has yet to scratch the surface of the young female consumer market. Granted, there arent too many professional female athletes participating in alternative sports yet, but there are other lines of approach that the industry needs to consider. I remember seeing a bumper sticker once that said, Girls Kick Ass. It is that same kick ass mentality that has made energy drinks as popular as they are today. I think it will only be a matter of time before we see one of the power players in the energy drink industry come out with a product specifically marketed towards women. Maybe a black Monster can with a hot pink claw mark rather than the green one, who knows? I foresee the FDA getting involved sooner than later with regulations on how much sugar, sodium, and caffeine can be in each product. I dont feel that mixing energy drinks and alcohol is that big of a problem and personally hope laws dont get created to prohibit such mixes.I think that if an individual is going to consume alcohol irresponsibly, they are going to do it regardless on the fact that an energy drink is or isnt part of their drink selection. Bibliography Campanelli, M. and Lee, J. , eMarketingandCommerce. com (2007). 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